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Old 04-01-2008, 05:04 PM
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Toby Toby is offline
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Join Date: Oct 2007
Location: Houston, we have a problem!
Posts: 601
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Quote:
Originally Posted by somona View Post
What can I do Jscott to optimized this ?
Several things come to mind.

First, and the simplest, is a common navigation menu on all pages. At the top, the bottom, on the side, exact postion isn't critical. Put it where works best with the design, but put it on every page on the tour.

Second, a consistent look and layout to all the tour pages. The specific content changes but the basic layout is the same from page to page.

Third, and the most important. There is a psychology to pay site tours. It's far more than just a series of pages that show samples of what is in the member area. Both text and image/video content should sell the site, not just be presented for preview. The layout and sequence of pages should lead the surfer from one part of the page to another and from one page to the next, all the while keeping in mind that the goal is to lead them to the join page.

Remember, you are in control not the surfer. Lead him to where you want him to go.

Last edited by Toby : 04-01-2008 at 07:28 PM.
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